To view our videos, you need to
enable JavaScript. Learn how.
install Adobe Flash 9 or above. Install now.

Then come back here and refresh the page.

Anthony J. Costello and Son Development unveiled a $180 million residential community at the groundbreaking for The Reserve on the Erie Canal, off of South Clinton Avenue in Brighton

Developers said the goal is to give every family and every lifestyle a unique home. It will feature 327 new homes in various styles, from condominiums and townhomes to two-story patio homes and brownstones. The homes will be spread out over six neighborhoods and 65 acres. Developers predict they will become close-knit communities.

Also announced was a $1.2 million investment into the area around the canal that the entire Rochester community can use.

“I think the canal is an unbelievable resource for recreation, and right now, there is no development for recreation on a four-mile strip in the Town of Brighton,” said Costello. “I think by having this and by putting in a parking lot, or enlarging the parking lot that’s there now, by putting in a boat dock for motorized boats, and another boat dock that’s handicapped-accessible for kayaks and canoes, that’s for the entire community, not just for people that live at The Reserve.”

There will also be new benches, landscaping, and lighting along the canal pathway for the entire community to enjoy.

The homes will be starting out at $285,000, and won’t be on sale for another week or so. Costello said he’s received around 300 phone calls expressing interest.

Out of the 327 units, 261 of those units are going to be condominiums, meaning residents will pay significantly less in school and property taxes.

It’s estimated that it will take five to seven years to complete the project entirely, but residents are expected to move in spring 2013.

Aside from the millions in tax revenue the project is expected to generate for the town, Costello expects 800 jobs to be filled during construction.