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09/24/2012 12:47 PM

Local Boutiques Providing Looks for Rochester Fashion Week

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Rochester's fashionistas and trendsetters are finalizing the looks that will hit the runway in Rochester's Fashion Week.

Local boutique owners are putting the finishing details on the clothing and accessories.
Joeval's Boutique on Monroe Avenue and 2 Chic Boutique on Park Avenue will dress the models in Saturday's fashion show at the Memorial Art Gallery.

Both business owners know that it's a great way to get their clothes noticed, their boutiques talked about, and more importantly, it will help raise money for The Center for Youth.

"I thought what a great, great event to be part of," said Jennifer Kinsman, owner of 2 Chic.
"I was also new in my business, so for me it was a great way to promote my business as a young starting up business, but the bottom line is it's a great way to get Rochester ladies out."

Rochester's Fashion Week hopes to raise $100,000 for the center that helps homeless children.

"I think that people understand that Rochester is a very unique place when it comes to giving back," said Elaine Spaull, Executive Director for The Center for Youth. "The idea of homelessness, the idea that we live in a community where we have children at risk, I think touches people in a different way."


Fashion Week's first event is a boutique crawl Thursday. The runway shows are Friday, Saturday and Sunday. Tickets start at just $20 and can be purchased at any Wegmans.


Rochester Fashion Week