There are some 74,000 people ages 60-65 in our region of New York. These are people who are, or are about to become, Medicare eligible. So what should they be thinking about when it comes to insurance coverage? What are their options?

That's what many came to find out at this session in Brighton, one of several scheduled for Excellus BCBS. Those running the sessions say people here want to know about their options and aren't aware there are so many choices.

"There's a lot of information to digest with Medicare. People think that a lot of things are automated and they don't have to make some choices, and they do. They really have to come out and get educated and learn what are their options and what are all the pieces of Medicare," said Heather Smith, Excellus BCBS, Director, Medicare Sales.

Of course, many who might be interested are Kodak retirees. Kodak recently announced it had stuck a deal with the Retirees committee to end retiree health care and survivor income benefits by the end of the year. That means thousands could be shopping around for new plans soon.

"Since 1935, our company has been taking care of our friends and neighbors and we want to continue doing that, especially when a major employer like Kodak is facing changes," said Jim Redmond, Excellus BCBS. "For the Kodak employees, if they're Medicare eligible, they've got a lot more choices. If they're under the age of 64, the choices become a little more difficult. Every individual situation is different. You really do need to sit down and figure out what is going to be best for you."

Again, Monday is the first day you can sign for a new Medicare plan that would take effect January 2013. The enrollment period ends December 7th.